Discover the benefits of using the HCD Connect Event App:
Emerald, the parent company of the Healthcare Design Conference + Expo (HCD), maximizes ROI with flexible lead capture for 1.9 million customers annually, offering unlimited user access, lead scoring and full profile exports on any device.
Exhibitors who have purchased our new Lead Capture System for the 2024 event will have unlimited access to the lead capture capabilities within the official HCD Connect app. Each booth worker can use their personal device (iOS or Android) and all booth workers can see the aggregated leads for their company in their team portal within the HCD app.
Stay tuned! The HCD 2025 mobile app is slated to launch 4-5 weeks before the event stages in Kansas City.
If you require an external hand-held device (outside of the HCD app), developer kit, or printer: Please reach out to your Customer Success Manager Elana Ben-Tor at [email protected].
WATCH THE COMPLETE TUTORIAL:
WHY LEAD CAPTURE IS VITAL TO THE EXHIBITOR EXPERIENCE
COST + ROI
Leads enable ROI: The best way to ensure a trade show is successful is through your connections and leads. Lead scanning makes it easy for everyone to capture their audience and easily fill their pipeline.
Unlimited Access for Reps: All registered HCD reps can utilize this feature, maximizing your team’s networking opportunities without additional licensing and device costs.
Agile Strategy: The information you receive during the expo can help you tailor your interactions and update your strategy real-time to ensure the most effective tactics are leveraged to the fullest.
Pipeline Building: Leverage leads captured during the expo for nurture campaigns and easy sales follow-up.
CONNECTIONS + NETWORKING
Enhanced Networking Features: Enjoy additional tools and functionalities like recommendations, meetings and 1:1 chats to help you connect and engage with attendees more effectively.
Organized Lead Management: Rate your leads and add personalized notes for valuable context, helping you to follow up effectively after the event.
Comprehensive Reporting: Access a full report of your leads, notes, and interactions directly from your team’s dashboard, making it easy to analyze results and strategize for future engagements. Export a .CSV file to seamlessly integrate into your marketing automation or CRM tools.
Multiple Interactions: Now you’re able to engage with your audience pre-event and onsite using the same interface. Additionally, you now have visibility to see who visits your online booth profile and can schedule meetings using your in-app connections.
EASE OF USE
Integrated Convenience: No need for separate apps! Our lead capture feature is built right into the HCD event app, resulting in a seamless and enhanced networking experience.
Effortless Lead Capture: Quickly scan attendee badges to instantly capture contact information, saving you time and ensuring you never miss a potential lead. This eliminates the need to file and manage countless business cards.
Works Offline: No need to worry about internet connections while you’re out and about! Simply scan the badge and leads will sync once you’re back online.